A recent study from HubSpot shows that more than 50% of Twitter users are actually doing nothing with their account (information on over 4.5 million users). They are not following anyone, they don't even have one follower and no updates have been published.
In my opinion, the media coverage that Twitter enjoyed during the last year is probably the source of all these inactive users... People are hearing about Twitter, create an account to see how it works, check if some friends and family are online and finally discover that Facebook is probably cooler and let their Twitter account die. Sadly...
Another research from the Harvard Business School shows that the median number of lifetime tweets per user is only one. Furthermore, 90% of all tweets are done by only 10% of the active Twitter users. The editors mentioned that “On a typical online social network, the top 10% of users account for 30% of all production.” They concluded by saying that Twitter is more like Wikipedia, a one-way communication tool, rather than a peer-to-peer communication network.
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