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EBOOK
10 Trends Changing Omnichannel Retailing in 2022

Headless Commerce: 9 Ways API-based eCommerce Can Help Drive Sales

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Why is headless commerce creating such a buzz?

If you’re a retailer striving to create amazing customer experiences, your freedom to innovate may be shackled by your monolithic ecommerce platform.

With headless commerce, all these constraints disappear. Headless commerce disengages the front-end experience layer (web storefront, mobile app, chatbot and in-store kiosk) from the core commerce platform (product management and merchandising, pricing and promotions, cart and order management, payment, and more). This decoupling gives retailers unprecedented freedom to design captivating shopping experiences without disrupting core commerce functions. As a result, retailers gain innovative ways to drive sales, especially merchants with multiple brands and complex use cases. 

In these fast-changing retail times, this freedom offers retailers many advantages that will help drive sales and maintain your edge on the competition.

In this ebook, you'll discover 9 ways your brand can profit from headless commerce today.