Thrifty Foods is a Sobeys Inc. banner that’s been satisfying the hunger of food-savvy customers on Canada’s West Coast since 1977. Like other Sobeys banners, Thrifty Foods was an early adopter in the online grocery space since 2004, and is committed to putting customers first.

Which meant the time had come to modernize their technology and revamp their ecommerce site to improve and personalize the online shopping experience, as well as optimize commerce operations on the back end.

Fortunately, they were able to speed up time to market by leveraging the Orckestra Commerce Cloud and Commerce OrchestrationTM platform running on Microsoft Azure, already implemented by Sobeys for other banners like IGA.

Results since using Orckestra Commerce Cloud

An engaging website that’s responsive across any digital device; local product offerings online and in-store; targeted online flyers and promotions; a single view of the customer; an in-store picking application; and omni-channel order fulfillment. Thrifty Foods' customers and employees are loving the new experience.

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New merchandising capabilities

Unified e-commerce and corporate sites provide a global view of customers, products and order history.

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Operational efficiencies

Innovative Pick & Pack application enhances customer loyalty with every accurate and on-time order.

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Streamlined order management

Online and offline orders flow through the same fulfillment process, from creation to shipment routing and delivery dispatch.

 

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